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John Kennedy

John Kennedy
I have been involved in marketing now for over 25 years and love the art of communication.

Recent Posts

Cyber incidents increased by 1000% in the finance sector - 3 reasons to be Cyber Essentials certified

Posted by John Kennedy on Oct 22, 2019 4:02:31 PM

In 2019, pretty much all businesses are online, always connected, in an environment that can be easily exploited because of a lack of security and oversight of cyber threats.

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What is Cyber Essentials and how does certification benefit my business?

Posted by John Kennedy on Oct 4, 2019 12:02:58 PM

For the cyber criminal, their actions are deemed a low-risk crime that can deliver a huge potential payoff as they disrupt businesses, steal money, goods, information and sensitive data. 

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UK businesses aren’t aware of the benefits of the government's Cyber Essentials scheme.

Posted by John Kennedy on Sep 19, 2019 11:18:13 AM

In 2019, pretty much everyone and everything is online, always connected, in an environment with porous perimeters. That means known vulnerabilities can be easily exploited because of a lack of security and oversight by businesses - many of whom think they are too small to be a target.

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Why Cyber Essentials certification is vital for your business

Posted by John Kennedy on Sep 3, 2019 7:00:03 AM

UK businesses face unprecedented technology changes, the consequences of which are mounting IT security challenges as they rely more and more on technology to carry out their day to day business. Plus, the use of mobile devices in the workplace, increase in remote working, and the proliferation of cloud services have exacerbated an already high level of cybersecurity threats.

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5 reasons for small businesses to get a Cyber Essentials certification

Posted by John Kennedy on Aug 19, 2019 8:38:27 AM

The extent to which criminals are exploiting digital technology to commit offences continues to grow, as they disrupt businesses, steal money, goods, information and sensitive data. 

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Being Cyber Essentials certified can help protect and benefit your organisation in many ways

Posted by John Kennedy on Jul 15, 2019 4:31:01 PM

Over the last few years, scams and cyber-attacks have become an imminent danger for businesses in the UK. 

As firms become increasingly reliant on technology to exploit the internet to grow, they are making themselves vulnerable to malicious cyber-attacks. At the same time the use of mobile devices and cloud services has exacerbated an already high threat level.

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Cyber Essentials can help businesses with limited resources prevent common cyber attacks.

Posted by John Kennedy on Jun 25, 2019 2:52:37 PM

Cyber Essentials is the UK Government backed scheme administered through the National Cyber Security Center (NCSC) that aims to show organisations how to protect themselves and prevent the most common cyber attacks. The NCSC claims Cyber Essentials can help eliminate the risk of 80% of cyber attacks.

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Choosing a strong password is hard, but it's a great habit if you want to remain secure.

Posted by John Kennedy on Jun 13, 2019 8:00:30 AM

A major problem with cybersecurity is complacency, because as businesses we receive so many cyber threats it's difficult to know which one is a priority, what is the impact and where should you focus your limited resources?

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Using your own device in the workplace has its risks.

Posted by John Kennedy on May 13, 2019 7:55:00 AM

Barely a week goes by without news of a major cyber-attack being reported, and the stakes have never been higher it seems.

Data theft has become commonplace; the scale of ransom demands have risen steadily; and cumulatively the environment in which businesses must operate is becoming increasingly hostile.

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Healthcare professionals need the right type of cybersecurity solution.

Posted by John Kennedy on May 8, 2019 3:56:48 PM

Reports show that ransomware and other cyberattacks are on the rise — and healthcare is one of the biggest targets.

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